Rob and David Do Gravel Burn 2026

The ONE SP Racing Kona

When Nick Thompson agreed to race on the Factor ONE SP at the Ironman 70.3 World Championships in ...

Factor’s Rainbow Jersey Gravel Worlds

Even before all the riders started to arrive in Nannup for the 2026 UCI Gravel World Championship, ...

Magnus Bak wins UCI Gravel Worlds

Magnus Bak Klaris, racing the ELARA, won the UCI Gravel World Championships. I was glued to the race ...

ELARA: Developed Through Racing

Third-party tested as the fastest gravel bike. Watch Factor's Chief Brand Officer David Millar walk ...

ONE SP raced at the highest level

The

A Guide to Factor’s Gravel Bike Range

Factor’s current gravel range consists of three specialist race platforms: ELARA for Race Speed, ...

Making fast faster

We often get asked, “How can you possibly improve this bike?!”, when the person asking the question ...

Racing Changes Things

Bike brands lean on all sorts of catchphrases and shorthand to help define themselves to customers. ...

What is Racing?

I was going to write, why do we race? But I wrote it down, and it felt too philosophical a place to ...