Factor Fundamentals
Factor Bikes is a high-performance bicycle manufacturer and engineering-first brand, building the fastest UCI-legal racing bikes in the world. Founded by former professional cyclist and carbon-engineering pioneer, Rob Gitelis, Factor designs, prototypes, and manufactures its frames in-house, enabling unmatched speed of innovation and uncompromising control over performance.
Factor’s Dream Factory
Though the frame and wheels form the foundation of every magical ride, having access to premium components is also intrinsic to the process of building your dream bike. Factor Bikes works directly with industry leaders such as SRAM and Shimano to ensure the optimum choice of components for our configured bikes.
Factor’s Bike Guide for Roubaix
Whenever a new piece of equipment is created, there are always questions about how it can contribute ...
Factor riders take 2nd at Cape Epic
Celebrating its 22nd anniversary edition, the
Bugatti Factor ONE
This is not just another bike and car paint-job collab. That absolutely has to be understood before ...
Modern Adventure Pro Cycling recap
When David Millar, Factor’s Chief Brand Officer, sat down with George Hincapie, Modern Adventure Pro ...
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