Innovation, Speed & Performance Through Advanced Engineering
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We are proud to announce that fast up and coming British triathlete and current unofficial 5k world record holder, Beth Potter is joining the #FactorFamily as an athlete for 2021. Beth will be equipped with the Factor OSTRO VAM and the ONE, ready to face all terrains...
Giro d'Italia 2021 Recap The 2021 edition of the Giro d’Italia has now come to a close and what a show it was. Israel Start-Up Nation went into the race with a strong line-up and ambitions to win a stage and go after the General Classification. Throughout the...
Eight years have passed since Juan Antonio Flecha last raced professionally, however he still remains a pivotal part of the cycling industry. Throughout his illustrious thirteen-year career as a professional cyclist, he achieved great things and was well regarded for...
Since the start, we have been trusted by pros and have seen podiums in the Tour de France, Paris Roubaix, Ironmans, and more. Their feedback is critical to our process because hard work and real-life can’t be imitated in the factory.
Made for you. By us.
Unlike most in our industry, Factor is the sole owner of the Factor production facility and author of each and every Factor bicycle. It’s this steadfast commitment to in-house design, testing and production that creates an environment in which inspiration becomes an essential component of perfection. Perfection doesn’t occur by accident or luck. Instead, it’s the product of personally and obsessively overseeing every detail, no matter how small.